Workstreams

02

Founder Readiness

In development

Solve for a business that fits the person running it.

Tracked items

  • Strengths and limits inventory

    In development
  • Energy audit: what feeds the work, what drains it

    Not started
  • Selling comfort and follow up practice

    Not started
  • Boundaries and delegation model

    Not started
  • Founder led or larger than the founder

    In development

What changes

Inside an institution, the organization carries the mandate and pipeline. In Second Story, you decide how demand is created, how opportunities are qualified, what the work costs and where your boundaries sit.

Working prompts

  1. 01What are you exceptionally good at?
  2. 02What do you not want to be responsible for?
  3. 03What work gives you energy? What drains it?
  4. 04Where do you want a partner instead of learning it yourself?
  5. 05How comfortable are you asking for the work, following up, pricing it and negotiating it?
  6. 06How comfortable are you with a pipeline where some good conversations still end in no?
  7. 07What boundaries protect the work you’re best at?
  8. 08What do you own personally, and what should we delegate?
  9. 09Do you want Second Story to stay founder-led, or become larger than you?

Related decisions

Working

September 2026

Founder led consultancy initially

Second Story launches as Stephanie with a network, not a firm with staff. Partners and subcontractors get brought in per engagement. Revisit once demand is steady enough that turning work down becomes routine.

Owner
Stephanie
Revisit
After the first three paid engagements