Second Story

Decision log

Working

September 2026

Founder led consultancy initially

Second Story launches as Stephanie with a network, not a firm with staff. Partners and subcontractors get brought in per engagement. Revisit once demand is steady enough that turning work down becomes routine.

Owner
Stephanie
Revisit
After the first three paid engagements
In development

September 2026

Primary positioning statement

Current working line: Second Story helps organizations turn reuse from an idea into something that can actually happen. Not approved. It is being tested against real inbound inquiries before it goes anywhere public.

Owner
HILMY + Stephanie
To confirm

September 2026

Billing and accounting platform

Selection should follow the CPA conversation rather than precede it, so the bookkeeping method and the platform match. Requirements so far: clean invoicing for public sector buyers, expense tracking, and service level categorization.

Owner
Stephanie
Needs CPA

September 2026

Tax and accounting classification

Entity election, classification, and service categorization are questions for a CPA rather than assumptions to carry forward. They can affect procurement eligibility as well as taxes, which is why the conversation is worth having before filings are finalized.

Owner
CPA, to be engaged
Needs counsel

September 2026

Standard agreement, insurance, and public sector conflict review

Questions for counsel: what a standard consulting agreement should cover, what insurance institutional clients are likely to require, and whether prior City of San Antonio employment carries any conflict or procurement consideration. HILMY frames the questions; counsel advises.

Owner
Counsel, to be engaged
Next session

September 2026

Company foundation, founder readiness, and positioning kickoff

The September 15 session covers all three. Positioning gets the largest block because services, pricing, and brand all depend on it.

Owner
HILMY + Stephanie